Converse opens its first official store in Algeria!

Good news for the fans of the American brand with the star, Converse opened its first store in Algeria this Sunday, July 9!

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Located in the Garden City Shopping Center in Cheraga, the 60m² store offers a wide selection of items for men, women and children.

From classic to more modern looks, all tastes will be catered for with an extensive range including the brand’s flagship models such as the Chuck Taylor All Star and Chuck 70, as well as the latest releases such as the CX, All Star Move and All Star Lift.
During the opening event, consumers had the opportunity to have their favorite pair of shoes personalized free of charge by the artist Element.

About the brand :
Created in 1908, Converse is one of the world’s oldest sports brands, and is now present on all 5 continents. The brand is represented by Premium Brands SPA, a clothing and footwear distributor with extensive expertise in sports and fashion brands. The group already represents the brands Nike and Urban Jungle in Algeria, and aims to establish itself as one of the country’s industry leaders!